Finally, you can scoop up a pair of suede culottes or a fringed sleeveless turtleneck directly from the Derek Lam: the designer has finally reinstated his e-commerce destination. After a two-year sabbatical, click-happy customers will find Lam’s website up and ready for business, and it’s stocked with a wide range of product from his main line as well as his diffusion label, Derek Lam 10 Crosby. Not only will looks from the runway be entirely shoppable, the site will feature a full run of accessories, including shoes, specs, and handbags, plus chic collabs like his purse line with Mark Cross. L.A.-based design firm Onestop Internet is responsible for the functions of the new e-commerce destination, while the Berger & Wild agency tackled the creative end of sleek revamp.
“With the launch of the new e-commerce site, I want to provide our clients the easiest possible shopping experience with the largest but in the same time most curated product offering available. It allows me to showcase a very personal edit of each collection and to create a direct runway to retail connection,” Lam said in a statement. He plans on making his mark on the site via personally curated sections that highlight his favorite pieces. While it’s the first time that Lam has carried 10 Crosby on his own retail site, he did partner with Amazon for a shop-in-shop concept back in March 2013. (The remaining 10 Crosby merchandise on Amazon is mostly shoes and handbags, with a few ready-to-wear looks from the Spring and Pre-Fall 2013 collections, which have been deeply discounted.) If you’d like to snag some more discounted Derek Lam goodies that are more recent, you’re in luck: the designer’s sample sale is coming to New York this week, running from October 18 to the 22nd.
