Longchamp Celebrates Reopening of Paris Flagship

by Sydney Sadick

While Paris Fashion Week is winding down, the glamorous parties carry on. Last night, Longchamp celebrated the renovation and reopening of its historic rue Saint-Honoré flagship in Paris with its founding family, the Cassegrains, along with models, celebrities, and influencers. Actress and Honest Beauty founder Jessica Alba attended, as well as style star-turned-designer Alexa ChungAudrey TautouDerek BlasbergElena PerminovaKelly SawyerLindsey Wixson, and Anna Dello Russo. The brand’s new digs offers three floors and spans 7,500 square feet, showcasing its range of leather goods, shoe, and ready-to-wear collections. Soko, who’s been linked to Kristen Stewart, deejayed at the new store, while Frederic Beigbeder was on music duty at the men’s and travel boutique across the street. The celebration went well into the night for our Americans in Paris, who attended a private dinner at Hôtel de la Marine on Place de la Concorde—after checking out the new store—where they indulged in culinary creations by chef Helene Darroze and legendary pastry chef Pierre Hermé, as well as a special performance by French pop soul singer, Imany.

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