(NEW YORK) Tommy Hilfiger got a face lift! The Tommy Hilfiger Soho store, that is. Last night Tommy Hilfiger and Details magazine through a bash to celebrate the new store redesign, whose nautical theme of decorative sterns and sailboat replicas along with tequila cocktails provided by La Esquina had everyone in a summery mood.
Speaking of summer, the clothing store and the mag also partnered up to celebrate the Fresh Air Fund, a longtime charity partner of The Tommy Hilfiger Corporation, which provides free summer experiences to underprivileged New York City kids. For each purchase made yesterday evening, the brand donated a polo to a child enrolled in the program.
On hand to celebrate were the dapper gentlemen from the Details team like EIC Dan Peres; fashion director, Matthew Marden; and style director Eugene Tong. Not to mention the always impeccably-dressed Nick Wooster. Plus, a slew of mostly male style bloggers such as Anthony Urbano of Closet Freaks, Izzy Tuason of The Dandy Project, Fred Castleberry of Unabashedly Prep, and Ludget Delcy of Dapper Lou. Becca Alexander of Fashion Indie was the lone lady of the blogging bunch; meanwhile, Mia Moretti kept the scene lively as she DJ’d stylishly in a blue and white stripe jacket and her signature floral hair adornment. Stop by the Soho nabe to check out the Tommy Hilfiger’s new digs. Consider picking up a preppy polo for your Hamptons jaunts while you’re at it!