T Magazine’s Fashion Issues Hit Record Numbers

by Kristen Heinzinger
T magazine

T magazine

 

Things are looking up for TThe New York Times Style Magazine. Their upcoming Women’s and Men’s Fashion issues saw a record number of advertising pages since one of publishing’s worst nightmares, 2008. T Women’s Fashion, out August 23rd, saw a 4% increase over last year, and will include 12 first-time advertisers including Stuart Weitzman, Kenzo, J Brand and Marni. T Men’s Fashion, available September 13, increased 10% over last year and 27% since 2013, with new ads à la J Crew, Bruno Magli, Piquadro, Gant, Jeffrey Rudes and Samuel Hubbard Shoes. Year-to-date (not including Men’s Fashion), T is up 8% in paging (55 pages!) over the last year. After 13 years at Condé, GQ associate publisher Brendan Monaghan joined The Times as the very first publisher of T and VP of luxury advertising in 2013. Earlier this year he was promoted to SVP advertising at the Gray Lady. His title at T remain the same.

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