The best part about Super Bowl Sunday? Burgers, fries, drinks, and those pricey yet totally entertaining ads that end up making just as much news as the winner of the big game. Today, Buick is cutting the wait a little short by releasing its new Super Bowl ad, below, starring NFL MVP Cam Newton and—here’s the fashion angle—supermodel Miranda Kerr. The commercial, titled “Pee Wee” (it takes place at a peewee football game), spotlights Buick’s Cascada convertible and Encore compact luxury SUV and shows surprising reactions to the cars with its theme, “That’s a Buick?”
“I am excited to star in Buick’s Super Bowl ad this year,” said Kerr in a statement. “The commercial is fun and filled with some unexpected surprises, and showcases how beautiful and cool the Buick Cascada and Encore are.” As for Newton’s thoughts on the ad? “Every time I take the field, I aim to shatter traditional expectations of the quarterback position,” he said. “Buick’s doing the same thing with this ad, and I think everyone watching will love it. It was so fun going back to the pee wee field with such great kids.”
Check out the 60-second version of the ad, which will air in the first quarter of Super Bowl 51, below. The commercial marks Buick’s second consecutive year advertising during the game.
https://www.youtube.com/watch?v=Nx2PMnSzCB4
