Bottega Veneta opened its second maison in Los Angeles’ Beverly Hills today. The new 4,828-square-foot store at 320 Rodeo Drive will carry the brand’s bags, small leather goods, ready-to-wear, shoes, jewelry, fine jewelry, home accessories, luggage, eyewear, and fragrance. To celebrate the opening of the new store, last night Bottega Veneta held a chic soirée with creative director Tomas Maier and guests Maggie Gyllenhaal, Marisa Tomei, January Jones, Kate Beckinsale, Andie Macdowell, Isabel Lucas, Selma Blair, Alison Brie, Camilla Belle, Minnie Driver, Ethan Gregory Peck, Natasha Lyonne, Liz Goldwyn, and Jenni Kayne, to name just a handful of the VIPs.
Bottega Veneta first opened up shop in Los Angeles in the late ’70s on North Rodeo Drive, according to Bottega Veneta CEO Carlo Alberto Beretta. Its Melrose Avenue location opened in 2013, and since then the brand continues to support local community endeavors like the Hammer Museum’s annual Gala in the Garden.
The new store’s design reflects the lightness and style of architecture influenced by Maier’s trips to Pasadena, Santa Barbara, and Montecito. “The restraint and proportion of the minimalist Spanish Colonial architecture—the lack of color, the simple complexity of the arches, the choice of stone—all contributed to the facade design and interiors for this Maison,” said Maier, who is celebrating his 15th year at the brand, in a press statement. Expect plenty of natural light, a color palette of neutrals and earthy tones, walls and ceilings in bleached oak wood, and flooring in fossil Piscina stone, Coquina stone, and natural color-brushed Oak.
The opening of the new Beverly Hills store will be followed by a third store opening in New York City next year.
