Hearst announced today that Troy Young will succeed David Carey as president of Hearst Magazines, effective immediately.
Young has been president of Hearst Magazines Digital Media (HDM) since 2013. In his new role, he will oversee Hearst Magazines’ global business, including more than 300 print editions and 240 digital brands. In the U.S., Hearst publishes 25 brands in print with a readership of 89 million and 25 digital brands with an audience of 108 million. In January, the company acquired Rodale, the health and wellness publisher, with brands including Men’s Health, Women’s Health and Runner’s World. Hearst also operates several B2B businesses, including iCrossing, a full-service digital marketing agency; CDS Global, a business process solutions provider; KUBRA, which provides customer experience management solutions; and is a joint venture partner with Condé Nast in PubWorX, a publishing services company.
“Troy has done an outstanding job building our world-class digital business,” said Hearst president and CEO Steven R Swartz in a statement this morning. “He brings great skill and enthusiasm to this new challenge, leading our global magazine brands, in print and digital form, to ever higher levels of editorial and commercial excellence.”
“Troy understands how vital it is for our brands to engage more actively with consumers across platforms,” said Hearst COO Mark Aldam. “His innovative approach to product development and high-quality brand experiences will continue to propel our industry-leading magazines forward.”
“Hearst Magazines is an extraordinary content company, well-positioned to thrive in today’s media ecosystem,” said Young. “Our powerful brands are part of consumers’ daily lives on every medium, from print to voice to video, and we’re serving consumers and marketers with increasing engagement and precision across platforms. David has been and will continue to be an important advisor, and I’m happy to have his guidance and institutional knowledge as I take on this new role.”
Carey will be chairman of Hearst Magazines through the end of 2019.
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