Jonathan Simkhai Launches Handbag Line With Apple Pay

by Charles Manning

Jonathan Simkhai is the latest ready-to-wear designer to expand into accessories, with a collection of four bag silhouettes the designer debuted as part of his Spring 2020 runway collection, which are available for pre-order right now on Jonathansimkhai.com.

The collection is handmade in Italy and includes an oversized hobo bag, a mini crossbody, an enlarged envelope clutch, and a micro belt bag with detachable clutch. Ranging from $393-$595, the bags are made of soft nappa and pebbled leather and feature macramé detailing against tonal colors of black, white, stone, camel, rose, and maize. The versatile bags have adjustable straps and are suede-lined with inked edges and minimal branding of a subtle debossed logo on the inside pocket.

With mobile shoppers and tech-savvy customers top of mind, the handbags were made available online for pre-order immediately after Simkhai’s fashion show, with Apple Pay on iPhone, iPad, and Mac as the exclusive check-out payment method for the digital trunk show through the end of the month.

“Since it began, Apple Pay has been my favorite way to shop,” said Simkhai. “I love how convenient it is and, most importantly, safe. It offers the easiest form of checking out for me, and I’m excited to bring this experience for my customers to be able to shop seamlessly on their Apple devices.”

Following this online trunk show, the bags will be available exclusively direct to the consumer on JonathanSimkhai.com and at the brand’s flagship in Los Angeles.

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