Kate Lanphear has been tapped as the new creative director of Marie Claire. She comes to the position after Nina Garcia, former Marie Claire creative director, was recently named editor-in-chief of Elle, replacing Robbie Myers, who had spent 17 years in the role. Both Lanphear and Garcia are alums of Elle, having worked under Myers at the title as style director and creative director respectively.
Anne Fulenwider,Marie Claire‘s editor-in-chief, announced the hire at the glossy’s second annual “Power Trip” in San Francisco.
Lanphear most recently has done various consulting and contributing roles at places like Google and The Editorialist. At Google, she helped launch experiential initiatives on their search platform for fashion weeks, signing over 60 luxury brands for the first season. Previously, she had left her role as style director at The New York Times’ T magazine to take on the role of editor-in-chief at Maxim in September of 2014. She left the role in 2015, just one year after taking on the men’s magazine.
“Kate is one of the most creative, stylish, sought after talents in fashion today,” said Fulenwider. “She brings with her invaluable expertise and relationships in the fashion and tech community that align perfectly with the vision of Marie Claire. Her discerning eye for smart style will help us continue to create extraordinary content for our readers.”
Lanphear will be responsible for expanding Marie Claire’s fashion footprint across platforms and will continue to define the brand’s style. She will oversee the magazine’s fashion shoots and creative design of the fashion pages.
“Joining Marie Claire feels like the perfect homecoming to editorial,” said Lanphear in a press statement. “The DNA of the brand resonates deeply with me and what I believe in. It is an exciting intersection of the worlds that I love – fashion – with technology, social consciousness and empowerment of women. I can’t wait to get started and work with Anne and her incredibly talented team.”
Why in your or any magazine
Show older women modeling
Up to date styles. Magazines should
Have suggestions for all ages, not just
Focusing on young .
(50-70 yrs old) also purchase magazines
Hope you show styles for older women
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