In a sophisticated blend of fashion and tradition, renowned milliner Gigi Burris has partnered with Woodford Reserve to launch “The Woodford Reserve Collection,” a luxurious, artisanal hat collection honoring the 151st running of the Kentucky Derby. This collaboration celebrates the rich history of the Derby, America’s longest continuously held sporting event, through meticulously crafted headwear.
The collection, a true testament to craftsmanship, draws inspiration from the diverse flavor profile of Woodford Reserve bourbon. According to Woodford Reserve Master Distiller Elizabeth McCall, “Dressing for The Kentucky Derby begins with the hat. We are honored to partner with Gigi to unveil this refined collection for both men and women.”
For Gigi Burris, the collaboration is a natural fit. “The Kentucky Derby and headwear have a richly intertwined history, with decades of American style moments defined by hats,” she explains. “This collaboration with Woodford Reserve reflects that same sense of tradition, craftsmanship, and style.”
Photo by The New Vanguard
A Celebration of Craftsmanship
The collection features three distinct hat styles for women, a classic men’s fedora, and a bespoke unisex rose brooch. Available at the Gigi Burris Millinery store in New York City and online, the limited-edition collection represents a shared commitment to artistry, heritage, and tradition.
“The Gigi Burris for Woodford Reserve collaboration is a real celebration of craftsmanship,” Burris notes. “Every piece is hand-finished with intention, using vintage materials that speak to heritage and nuance. The collection reflects both of the brands’ commitment to artistry.”
The collection’s color palette – molasses, white, mahogany, caramel, and toffee – echoes the warm, rich tones found in Woodford Reserve bourbon. The focus on texture and materiality, including the integration of vintage and custom materials, creates hats that exude rarity and timeless artistry. Each piece is thoughtfully designed with a quiet confidence, embracing refined forms without being ostentatious.
Photo by The New Vanguard
Honoring the Kentucky Derby’s Legacy
The connection to the Kentucky Derby runs deep. “The Kentucky Derby has such a rich tradition of headwear!” Burris emphasizes. “The pieces nod to that legacy with timeless shapes with considered modern embellishment.”
The Kentucky Derby holds a unique place in American culture. “It’s one of the few American events where fashion and millinery tradition are still deeply intertwined,” says Burris. “There’s a ceremony to it that invites people to dress with care and purpose.”
Modern Style with a Touch of Heritage
While designed with the Kentucky Derby in mind, these hats are versatile enough to elevate everyday wear. “A hat doesn’t have to be reserved for special occasions,” Burris suggests. “It can elevate outerwear or soften tailoring. It’s about confidence and cool factor, choosing pieces that add polish without feeling overdone.”
The collection also taps into the enduring appeal of Western fashion. “It’s rooted in authenticity,” Burris explains. “There’s strength in the silhouettes, quality in the materiality and a connection to craft that feels timeless.”
Photo by The New Vanguard
About the Designers
Gigi Burris is a New York-based designer celebrated for her meticulous craftsmanship and timeless approach to hat-making. As the founder of Closely Crafted, a non-profit dedicated to preserving artisan skills in the U.S. fashion industry, Burris champions the importance of education, mentorship, and artisan preservation. Her designs have graced the heads of cultural icons like Rihanna, Lady Gaga, and Sarah Jessica Parker.
Woodford Reserve, crafted at the historic Woodford Reserve Distillery in Versailles, Kentucky, is a National Historic Landmark known for its commitment to craftsmanship and its balanced blend of heritage and modern practices. A product of the Brown-Forman Corporation, Woodford Reserve is a premier bourbon enjoyed responsibly by connoisseurs worldwide.
“The Woodford Reserve Collection” by Gigi Burris offers a unique opportunity to own a piece of Kentucky Derby history, a wearable work of art that embodies tradition, craftsmanship, and timeless style.
Photo by The New Vanguard
Presented by: APG
