I’m Not Dead, the female-led media company founded by Sarah Clary and Christina Glickman, is celebrating its one-year anniversary with the launch of a new product line. The New York City-based platform has quickly gained recognition for its unique approach to sharing and celebrating women’s stories, fostering a community that connects over shared experiences.
I’m Not Dead aims to offer women a space to feel empowered in facing both internal and external pressures. The platform delivers a dynamic range of digital and in-person experiences, from podcasts to live events, that foster genuine connections.
To honor its first anniversary, I’m Not Dead has launched a product line designed to embody the spirit of resilience, reinvention, and radical self-love that defines the brand. The collection features merchandise such as embroidered pajama sets, classic button-ups, cozy socks, and stylish totes, all emblazoned with the statement: “I’m Not Dead.”
Beyond the apparel, this is a message, a moment, and a mission. I’m Not Dead has partnered with Social Goods to create merchandise that, apart from being unique, aims to create a sense of belonging and donates a portion of sales to charities, in this case Girl Up, a non-profit dedicated to empowering girls worldwide to become leaders and changemakers.
More than just an online resource, I’m Not Dead is a community that recognizes the complexities and challenges of navigating life as a woman. I’m Not Dead redefines how women’s stories are shared, discussed, and digested by offering a safe space built for connection and candor, encouraging authenticity without gatekeeping, pettiness, or judgment.
Notable figures featured on Season 2 of I’m Not Dead’s podcasts include Julianne Moore, Megan Rapinoe, Sue Bird, Mickalene Thomas, and others. Founded by Sarah Clary and Christina Glickman, I’m Not Dead uses podcasts, dinners, digital shorts, and live events to empower women to embrace their authentic selves, connect with others, and find strength in their shared experiences. The duo talk about their one year anniversary and new merch.
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Can you believe it’s your one-year anniversary of your podcast? What have you learned over the past year?
We started I’m Not Dead roughly a year ago and we have been “go, go, go” since the launch. What is the reason behind who we are and why we’re doing this? The short of it, I’m not dead is the love child of our countless conversations together, often feeling alone or unsure about what was next for us in various stages of life. Navigating through the big and the small: all the things that come from living the ups, downs and the unexpected. Finding support from ourselves and other women. From our experiences through divorce and abuse, to struggles raising children, empty nesters or an evolving career, we simply wanted to talk to more women and hopefully in a different way. We wanted to create community and conversation. We’ve learned so much. We’ve learned our greatest allies are each other and that women supporting women is where the power lies. We’ve learned there are endless stories to tell. There is no shortage of diverse experiences of women from all walks of life and that women are hungry to hear them. And that these conversations really mean something. We listen and won’t stop learning. We hope to make women feel they are not alone, certainly not dead, but rather more alive than ever.
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How did you decide on the PJ sets, button up shirts, socks and tote bags?
We set out to create a line that we would wear. And collaborating with brands we align with. Not just slapping IND on products. The chic custom pajamas from Petite Plume were created before we even launched. And getting a yes from the founder Emily Hikade that she believed in IND and what we were doing felt so right and the nod we were on to something. The button up shirts we are always looking for an unexpected way to share who we are and the writing on the inside of the collar felt interesting to us. Something we would wear coupled with a pair of track pants or a Kiki Vargas dress. Who doesn’t love to have a good tote. And this one doesn’t disappoint. From sheer function and quality to expressing love that is company born NY x CHI it was a perfect way to begin building the line. We have so much more in the pipeline.
How is this merch a message and a mission?
When we started this company, it was important to us in everything we do to continually ask ourselves “why should someone care?”. It’s the lens we put on everything we do. From podcast guests to live events to our merch. We partnered with Social Goods on the I’m Not Dead merch because it gave us the opportunity to donate a portion of sales to charities and causes we believe in. From Everytown for Gun Safety to Girl Up we love creating unique items that express the vibe of IND while simultaneously shining a light on things we care about. And hopefully others do, too.
What is next for you in 2025?
More. More in person conversation and community. More creating things people care about and the opportunity to be a part of them. More creativity and inspiration and beauty. More spotlights on humans and causes that we believe in. More meaningful interactions. More coffee. More wine.
Follow @imnotdead.x on Instagram.
Presented by: APG
