The Hilfigers return for Tommy Hilfiger’s Spring campaign shot by Craig McDean and styled by Karl Templer. Shot in Malibu, California the campaign starts rolling out this month and features mods such as Toni Garrn, RJ King, and Tian Yi. “This campaign takes me back to summers I spent in California early in my career – in a uniquely Hilfigers way,” Tommy Hilfiger explains. “I love taking the Hilfigers to different iconic location each season.” Tommy will be returning to the Park Avenue Armory on February 10th, and they’ve enlisted a group of 20 local Instagrammers to participate in the first ever runway-shot InstaMeet. They’ll record their experience using the hashtags #tommyfall14 and #nyfwinstameet.