PR

In 2011, former People’s Revolution partner Robyn Berkley took a break from fashion publicity, traveled across the globe (to Bali!), and became a certified yoga instructor. Back in PR and the U.S., she launched the wellness site Live the Process and now, an ultra-luxe activewear collection that launches in Barney’s this month. We got the chic scoop!

Ready for another installment of “The Assistant Files”? Of course you are! This week, The Daily ventured to the offices of Redbook, where Hannah Hickok has been assisting editor-in-chief Jill Herzig for over two years. Following a glossy-wide revamp last April that gave this women’s mag a stylish focus, Hickok ramped up her duties, landing an additional title of assistant editor. This new gig allowed Hickok to work on fashion features, all while maintaining Herzig’s tight schedule. Perhaps it was her short stint in PR that prepared her for this whirlwind gig…or maybe this Massachusetts native was made to multitask.
BY DENA SILVER

For the first time since the invention of fashion weeks around the globe, Anna Wintour decided to check things out from a different perch and sat second row at the Valentino show in Paris today. There’s even a picture posted by Instagrammer Shivkiss of the incident.

Randy Minor, formerly design director at ELLE, has been named art director at New York Magazine…Anne-Marie Guarnieri, formerly senior beauty editor at Allure and Allure.com, has been named EIC at xoVain…Scott Havens, formerly president at Atlantic Media, has been named SVP of digital at Time Inc…Fran Hauser, formerly president of digital at Time Inc., has left the company…

For Pour La Victoire co-founder and creative director David Giordano and his longtime love, Asa Larsson, it was just a matter of time before they’d take their relationship to the office. With Cameron Diaz on board as the brand’s artistic director, it’s a brand new day for PLV.
BY EDDIE ROCHE

In-house communications capo Patrick McGregor has lent his PR magic to brands like Versace and BCBG, and even moved to Milan to work for Donatella. After a stint on “Planet Versace,” however, he’s back in Manhattan and putting out his own shingle. He talked to The Daily about his new firm, KP McGregor Consulting, and what it can do for you.
BY EDDIE ROCHE

Editor turned publicist Jennifer Bett Meyer has spend years studying on biggest fashion brands in the business. Last year, Meyer spread her wings and went out on her own. Here, a chic shout out to those who helped her get there!

Where do designers, EICs, models, hairstylists, makeup artists, and just about anybody who needs media training in fashion go for help? Straight to the blue eyes of industry vet Marie Griffin…BY EDDIE ROCHE

Jess Cagle, formerly editor at Entertainment Weekly, has been named editor at People and editorial director at Entertainment Weekly…Larry Hackett, formerly editor at People, has left the publication…Mark Golin, formerly group editor of style and entertainment at Time Inc., has left the company…

John Koblin, formerly news and sports media writer at Deadspin, has been named styles reporter at The New York Times…Randy Minor, formerly art director at New York has been named design director at ELLE…Adina Steiman, formerly food and nutrition editor at Men’s Health, has been named features director at SELF…