Tag:

Dita Eyewear

Global Notebook
DITA Deepens Its Luxury Footprint with Direct Sales Expansion in Greater China

by Tom White August 28, 2025

August 28, 2025

For nearly three decades, DITA has positioned itself as a quiet disruptor in the luxury eyewear space—melding Los Angeles attitude …
Chic Report
Dita Eyewear Turns 20: Catching Up with Co-Founder Jeff Solorio

by Paige Reddinger October 20, 2015

October 20, 2015

Luxury boutique eyewear brand, Dita, turns 20 this year. Co-founders Jeff Solorio and John Juniper were pro-snowboard filmmakers and photographers …