Suki & Immy Waterhouse’s First Joint Campaign

by Kristen Heinzinger

Sister act alert! Immy Waterhouse joins older sis Suki in Tommy Hilfiger’s 30th anniversary campaign, on The capsule collection is a nod to the ’90s, specifically iconic styles from the Hilfiger archives—a fitting match, as the Waterhouse sibs and the revived styles were both born in the decade. For the campaign—the first project that the sisters have worked on together in the industry—Zackery Michael snapped them sporting sweaters emblazoned with the flag and the famous waistband peeking out from their pants.

“Some of my favorite designs from my early years have been modernized for today with innovative fabrications, luxe fabrics and modern silhouettes,” said Tommy Hilfiger. “As we wrap-up our 30th anniversary celebrations this year, it felt like an exciting moment to share these iconic looks with the new generation of Tommy fans.”

“The point of this collaboration is to celebrate the credibility which he generated in the ’90s, which continues to resonate today amongst the next generation of Tommy fans,” said Justin O’Shea, buying director. “The flag logo was the starting point and Aliyah was the muse in the design process as she was such an iconic figure for the brand. We mixed in fabrications from the American football-inspired Fall 2015 collection to give it a modern twist.”

Highlights from the capsule include a fluid varsity jacket, boxer short, and sweatshirt and football dresses in tawny port, cabernet, deep well blue, antique white, and classic red. Varsity details, like satin H appliqués, velvet jacquard stripes, flags, numbers, and embroidered script, pop up in a variety of the pieces.

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