Rita Ora Is The New Face of Material Girl

by The Daily Front Row

Here’s a little ray of light…Madonna and daughter, Lola have confirmed that girl of the moment Rita Ora has been cast as the new face of their brand, Material Girl. Look for the campaign to roll out in July. “Rita is a talented beauty but what really drew us to her is the confidence she oozes through her music and her unique sense of style,” the mother and daughter said in a joint statement. “On stage or off, in photos or on the street – she’s a magnet! This is what the Material Girl brand is all about!” Kelly Osbourne, Georgia May Jagger and Taylor Momsen have all fronted the label in the past. You can find The Material Girl exclusively at Macy’s. 

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