Missoni Taps Frederikke Sofie & Clément Chabernaud for Fall Campaign

by Sydney Sadick

Missoni is putting Fall on our minds! The Italian brand released its campaign for Fall 2016 with two northern Italian rivers serving as the backdrop: the Segrino and the Alserio. The campaign features portraits of top mod Frederikke Sofie and model Clément Chabernaud standing and sitting in the brand’s latest range consisting of colorful knits, timeless zigzag pattern, lengthy tape scarves, overcoats, and more to exude Angela Missoni’s vision: sensuality in a natural environment.

London photographer Harley Weir lensed the campaign; the 27-year-old was enlisted by the brand in the past, making this her second round of work for Missoni. Naturally, she’s achieved the vision.

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