Instagram Sensation Socality Barbie Quits

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#RIP Socality Barbie. Those who’ve been taking fashion cues from the the wildly popular satirical Instagram account (1.3 million followers!) will have to find inspo elsewhere, because it’s soon to disappear. The account’s subject, an ombré-haired Barbie, poked fun at everyone and no one in particular with perfectly executed Instagram clichés—outfits, captions, and hashtags included. Socality Barbie shared a final tell-all image with the announcement yesterday, and satisfied any queries about the identity of the anonymous chick behind the account: Darby Cisneros. Her day job? Photographer.

Cisneros, who’s based in Oregon, posed alongside pal Socality Barbie, who looked uber cute in her army green coat and signature faux Warby Parker glasses as she tipped her beret in a farewell to fans:

“Hey guys, my name is Darby Cisneros and I am the creator of SocalityBarbie. I just wanted to introduce myself and thank all of you for enjoying this account. I started SB as a way to poke fun at all the Instagram trends that I thought were ridiculous. Never in 1 million years did I think it would receive the amount of attention that it did but because of that it has open the door to a lot of great discussions like: how we choose to present ourselves online, the insane lengths many of us go to to create the perfect Instagram life, and calling into question our authenticity and motives. It’s been a blast running this account but I believe SB’s work here is done. I will be leaving this account open for a while for people still want to look through and enjoy it. Again, thank you for following along. If anyone has any questions or just want to say hi feel free to email me at [email protected] ✌️#RIP (account NOT for sale)”

Because we’ll miss her on-point posts, we’ve selected a few fashionable moments of Instagram mockery…


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Kristen Heinzinger is the Senior Editor of The Daily Front Row/Daily Summer.

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