What: A daily, fortifying serum for weakened hair that is prone to falling due to breakage from brushing. It contains ginger root, caffeine, and arginine to reduce breakage and promote healthier, more nourished hair.
Who: Founded in 1964 by scientists at L’Oréal Advanced Research, Kérastase is now the #1 professional haircare brand in the world, selling their luxurious products in over 37,000 salons in 65 countries. With the help of Kérastase’s unique hair diagnosis and prescriptive approach, hairdressers are able to understand the particular needs of all scalps and hair types. Kérastase also created the first ever-personalized professional treatment – fusio dose — which has become so popular that, today, a woman experiences a fusio dose treatment in a salon around the world every six seconds.
Kérastase is also committed to reducing our impact on the planet. All their products are produced in a carbon neutral and dry plant in Spain and the products used at the backbar of their partner salons are 100% recycled. They are developing products using recycled plastic and are committed to being 100% recycled by 2025.
Why: This fabulous daily treatment is silicone-free and delivers immediate strength and softness, detangling, added
moisture and shine, resulting in 97% less hair fall due to breakage from brushing.
How (much): $51