Angela Missoni Invites Guests to Check Out Her Fairy-Tale Living Room for ‘Surface Conversion’

by Kristen Heinzinger

Angela Missoni is opening the doors of her living room to the public—or, at least a fairy-tale version of it—at the Missoni Boutique in NYC. As part of Missoni’s Surface Conversion project, the Italian brand partnered with Kreëmart founder Raphaël Castoriano for “Salotto Angela Missoni,” a creative space that combines installation art, performance art, and lots of sugar.

The three-day grand opening includes a rendition of “La Veglia” by performance artist Romina de Novellis, where she weaves 20,000 meters of red Missoni thread to slowly unravel the installation. For the remainder of the series, artwork selected by Angela Missoni and Kreëmart will be scattered throughout the space, including include pieces by Marina Abramovic, Tracey Emin, Ryan McNamara, Josephine Meckseper, Jack Pierson, Ryan Trecartin, Mickalene Thomas, Rob Wynne, and more.

While guests can enjoy Italian liqueur and coffee, “candied almonds, and licorice candy laces while they check out the salotto (which loosely translates to “drawing room” in Italian), they’re also encouraged to use the sweets to create their own Kreëmart edition of the performance piece. The space will continue to evolve, so be sure to check back to see what’s new. Beginning March 6, anyone can register to visit the space, which is open Tuesdays and Thursdays from 11 am – 3 pm.

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