Alber Elbaz is coming back, baby! We just don’t know in what capacity yet. According to Business of Fashion the designer has inked a deal with Compagnie Financière Richemont SA, a Swill luxury conglomerate. The joint venture is called AZfashion, and is described as “an innovative and dynamic start up, meant to turn dreams into reality.”
So far, both parties are mum on the scope of the partnership. Elbaz himself refers to establishing his “dream factory” and “developing solutions for women of our times.” But there are no specifics in terms of what type of collection this will be — assuming Elbaz will be producing clothing at all.
Elbaz built a loyal following during his time as the creative director of Lanvin. But with the exception of a few side projects — including collaborations with Tod’s and LeSportsac — he has remained largely out of the fashion sphere since he was ousted from the house in 2015. That said, Elbaz retains a lot of goodwill from his Lanvin days from both customers and fashion insiders alike. When interviewed last year, Elbaz told The Daily that he is still close with editors and his peers. He also revealed that his connection to the industry is very much rooted in his personal relationships.
“I miss people,” he said at the time. “If I miss [working for a luxury house], it is because this is what I’ve done all my life, but I think that sometimes you have to put certain things on hold and not to be in your comfort zone. When you’re not in your comfort zone, other things come to you. So, yes, I miss the work, but mostly, I miss the people.”