Swarovski Brightens Up Motown

by The Daily Front Row

Stop! In the name of love and get thee to Motown: The Muscial! The show opened last night at the Lunt-Fontanne and we can’t get those catchy tunes out of our head after catching a preview performance last week. Based on the life story of music mogul Berry Gordy it’s a non-stop celebration of the jams his Motown label brought from Diana Ross and the Supremes, Stevie Wonder, Smokey Robinson, Marvin Gaye, The Jackson 5…we could go on and on. Swarsovki sponsored the costume and set design and provided over 247,000 crystals (!!!) for the Diana Ross and the Supremes looks, which were whipped up by costume designer Emilio Sosa. (The same Emilio Sosa of Project Runway fame!) The brand also created a custom-made curtain for the set containing 11,000 crystals. Get ready, get ready…

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