Rebecca Taylor has announced the launch of her new brand, LA VIE Rebecca Taylor. The new sister label, which will retail at a lower price point than Rebecca Taylor’s main line, is meant to serve as a more casual offering and will include pieces like vintage washed denim, poplin ruffled blouses, cozy boucle sweaters, printed tees, and pea coats.
“The LA VIE collection reflects my personal style, an eclectic mix of vintage utilitarian pieces that I’ve collected from my favorite spots around the world,” said Taylor in a press statement. “I wanted to create a collection that felt relaxed and slightly undone, yet still maintained a sense of casual cool.” LA VIE, which debuts on August 11th, will have its own logo and packaging separate from the main line. The new label will be available at Rebecca Taylor stores and online, as well as Nordstrom and Sopbop.com with retail prices ranging from $95 for a t-shirt to $395 for outerwear. That cozy cream jacket (first image below), will be a must-have for the winter months. Mark your calendars and snatch these pieces up while you can!
