Rebecca Taylor Gives Back with Baby Buggy

by Kristen Heinzinger
NEW YORK, NY - SEPTEMBER 24: Baby Buggy founder Jessica Seinfeld (L) and designer Rebecca Taylor attend Jessica Seinfeld & Rebecca Taylor's shopping event in support of Baby Buggy at Rebecca Taylor on September 24, 2015 in New York City. (Photo by Jamie McCarthy/Getty Images for Baby Buggy)

Baby Buggy founder Jessica Seinfeld and Rebecca Taylor

There’s more to love about Rebecca Taylor’s new Victorian-inspired Capsule Collection than the pieces themselves (which, for the record, boast elegant embroidery, pintucks, and cotton eyelet details mixed with mod fabrics). The label has teamed up with Baby Buggy, a national assistance and support organization for families in need, offering the opportunity to shop for a cause. Today through October 4, 20 percent of in-store and online purchases of the collection will benefit the charity. (FYI e-shoppers, make sure to use code RT4BB at check-out.) Proceeds will help fund Baby Buggy’s efforts to curb generational poverty through individually tailored donations of child gear to parents enrolled in anti-poverty programs nationwide.

The items, which were inspired by Taylor’s love of the Victorian era and remain extremely contemporary, range from $325 to $595 and are available in all Rebecca Taylor Stores and at rebeccataylor.com.

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