(NEW YORK) Marc Jacobs has officially ventured into the beauty biz, and it’s certainly not a small-scale launch. The new beauty line is already getting its very own brick and mortar store at 385 Bleecker Street in New York. The collection will not only debut in the 500-square-foot space, but also in 330 Sephora stores. What else is in store? Marc Jacobs’ already lucrative Coty Prestige fragrances.
The space formerly housed MJ’s accessories line, and while accessories are not doubt a major part of his business, fragrance and beauty are undeniable gold mines. The store joins the brand’s Bleecker Street roster of Marc Jacobs, Marc by Marc Jacobs, Bookmarc, and Little Marc as the fifth store on the block. Fingers crossed there may still be room for a sixth MJ boutique, in the form of Marc Jacobs Home?
Meanwhile, Jacobs’ right hand businessman, Robert Duffy told WWD that the brand has big plans for expansion in 2014, including a Marc by Marc Jacobs flagship store to open on Fifth Avenue, which will later be followed by a Marc Jacobs flagship on Madison Avenue. Plus, Washington D.C., Southern California, Dallas, and Miami are next on Duffy’s list for possible store openings. And how about those IPO rumors? It’s looking like a very big year, Marc!
