Chic Report

Happy Tears! With Alan Cumming

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Last week, Alan Cumming starred in the debut of Happy Tears, a video presentation of Berlin-based menswear designer Julian Zigerli’s collection. The short (and sweet) film was shot by Martin Monk and co-stars Thomas Gibbons.  

Why Julian?
I ilke the way he thinks about fashion. His clothes are comfortable and out there. A bit like myself.

Are viral films a smart branding move?
There are many more interesting ways to show clothes than just having bored-looking people stomp up and down a catwalk.

When’s the last time you shed a happy tear?
This week, when I saw the marquee for Macbeth that I’m going to be in at the Barrymore Theatre this spring.

Last night, Alan Cumming starred in the debut of Happy Tears, a video presentation of menswear designer Julian Zigerli’s collection. 
Why Julian?
I like the way he thinks about fashion. His clothes are comfortable and out there. A bit like myself.
Are viral films a smart branding move?
There are many more interesting ways to show clothes than just having bored-looking people stomp up and down a catwalk.
When’s the last time you shed a happy tear?
This week, when I saw the marquee for Macbeth that I’m going to be in at the Barrymore Theatre this spring. Why Julian?I like the way he thinks about fashion. His clothes are comfortable and out there. A bit like myself.Are viral films a smart branding move?There are many more interesting ways to show clothes than just having bored-looking people stomp up and down a catwalk.When’s the last time you shed a happy tear?This week, when I saw the marquee for Macbeth that I’m going to be in at the Barrymore Theatre this spring.

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