Exclusive: First Look At BARE’s Fall/Winter Campaign
BARE, the eco-friendly accessories collaboration between long-time besties and avid world travelers Grason Ratowsky, Justin Biel (Yep, Jessica’s bro), and Lo Sampadian have just released a first look at their fall/winter collection and ad campaign to your Daily. We’re not kidding about the traveling part—Ratowsky and Biel have visited six continents together and developed an award-winning essential oil business, all by the age of 30.
The spread of accessories, known as the “wool collection,” features distinct and refined designs via a seamless union of contrast, texture, form, and angles. So if you’re into intricate details, rich textiles, and timeless silhouettes, the six-piece collection, well, might just be right for you. Enter the Oxford duffel, Park portfolio pack, Rhone tote, Mille pouch, Montaigne passport case, and Ginza wallet, all of which are offered in both cognac and midnight.
The campaign, titled #BareItAll, showcases the goods in an artistic way, demonstrating the “physical, mental, and emotional nuances that make each of us unique,” according to the brand, which also notes that the campaign is meant to promote the mindset that people can revel in their individual nature.
BARE was launched in 2013 after Ratowsky’s dad, an artist who’d been working in Costa Rica with EARTH University; he focused on sustainable development and brought back a giant java bag for his son, according to Vogue. “He gave it to me knowing that I would do something with it,” Grason told the glossy.